VIDEO PREMIERE: JACK BERRY - "BAD DOG" (PUREVOLUME)

Nashville's blues rocker and Hard Rock Rising winner Jack Berry released his latest video for "Bad Dog." The video will be added to The Hard Rock video system and play throughout North America! Jack Berry tells PureVolume, "The concept behind the video for 'Bad Dog' was to illuminate the alternate and typically grittier version of the self," he explains. "I had reread Dr. Jekyll and Mr. Hyde on a plane ride from San Francisco back to Nashville and the idea was fresh when Justin and Hunter [Orangutan Creative] started talking to me about direction. They basically ran with it from there and did a killer job." Watch the video below and head over to PureVolume to learn more about Jack Berry.